Finish Line Grows its Customer Base with Fluent

With an already established network of retail locations nationwide and a prominent ecommerce presence, Finish Line faced the challenge of continuing to scale and grow its customer base by engaging new shoppers for its in-store and online properties. Reed Pankratz, Senior Digital Brand Email Strategist at Finish Line, outlines in the video below, how Fluent helped the company identify new customers based on self-declared interests and significantly expand its customer base, helping improve its omnichannel marketing efforts.

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Fluent delivers high-volume, high-value and high-velocity connections to high-value customers from a single, reliable platform and solution set.