Millennials Will Drive the Demise of Cable Companies

Changing the landscape of video consumption The video consumption landscape is changing fast, with cable companies losing consumers and streaming services such as Netflix commanding an ever-growing share of the market. To better understand streaming […]

Snapchat is Edging out Facebook Among Young Millennials

As Snapchat is poised to release its quarterly earnings today, for the first time, the financial community is holding its breath. We surveyed 1,885 US consumers to better understand Americans’ usage of different social networks […]

, Is Snapchat a Snapfad?

With the industry and press all abuzz about Snap Inc’s IPO filing last week, the team here at Fluent wanted to take a closer look at how people actually feel about its popular Snapchat social media/messaging app […]

4 Great Ways to Scale with Mobile User Acquisition

In just a few years, mobile apps have become the primary tool for Americans to communicate, consume content, and carry out many of our daily tasks. According to a new report from market research company App Annie, the […]