NEWS

, AdExchanger: Fluent aims to help database marketers embrace ‘audience’

Reposted from  Publication date 1/9/2017 Digital ad players from AOL to Facebook have given lead-gen ads a try, but one company built an entire business around it. Fluent has remained relatively quiet since it was acquired by information services […]

, Mobile Marketer: Instagram introduces live video, with massive audience for marketers

Reposted from  Publication date 11/23/2016 Instagram is following in the footsteps of its parent company, Facebook, with the introduction of Instagram Live, providing an opportunity for brands to connect with millions of Instagram users in […]

, AdAge: Best Places to Work 2016

Reposted from  Publication date 11/14/2016 The 2016 Best Places to Work list is a joint effort of Advertising Age and Best Companies Group. The latter is dedicated to establishing programs to identify and recognize workplaces […]

, MediaPost: Promotional emails impact millennials’ purchase decisions

Reposted from  Publication date 10/3/2016 Several recent studies have shown that millennials are less brand loyal than preceding generations. A recent Daymon Worldwide global study showed that only 29% of millennials usually buy the same […]

, DMnews: 40 Under 40 2016: Ryan Schulke, Fluent

Reposted from  Publication date 9/29/2016 Ryan Schulke, CEO and cofounder, Fluent, 33 Ryan Schulke cofounded Fluent with longtime friend Matt Conlin. Schulke is responsible for Fluent’s corporate vision and strategy and expanding its leadership in the […]

, Cogint, Inc. To Ring Opening Bell, Begin Trading On NASDAQ

BOCA RATON, Fla.–(BUSINESS WIRE)–Cogint, Inc. (Nasdaq:COGT), a data and analytics company, today announced that Derek Dubner, Chief Executive Officer, together with team members of cogint brands, Fluent, IDI and Q Interactive, will ring the Nasdaq […]

, IDI, Inc. Announces Corporate Name Change to Cogint, Inc. and Move to NASDAQ Stock Market

Reposted from  Publication date 9/14/2016 BOCA RATON, Fla.–(BUSINESS WIRE)–IDI, Inc. (NYSE MKT:IDI) (“IDI” or the “Company”), a data and analytics company, today announced that it will adopt Cogint, Inc. as its new name and that […]

, Fluent Announces Rebrand as Company Continues to Establish Dominant Position in Data-Driven Marketing

NEW YORK–(BUSINESS WIRE)–Fluent, LLC, an IDI company (NYSE MKT:IDI) and an industry leader in people-based digital marketing and customer acquisition, today announced the launch of its new brand identity, with the introduction of a new logo, […]

, AdExchanger: A Deep Dive Into Clinton’s And Trump’s Email Marketing Strategies

Reposted from   Publication date 9/7/2016 “AdExchanger Politics” is a weekly column tracking developments in the 2016 political campaign cycle. Today’s column is written by Sean Cullen, executive vice president of product and technology at Fluent. Email […]