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COMMERCE DISCOVERY

Turn purchase intent into your next customer

Because declared intent tells you more than behavior ever could. Any consumer question can become an audience. Go beyond behavior with declared intent, identity, and context.
Talk to an expert See how it works
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  1. High-intent environments

    Reach consumers mid-journey, already in commerce mode

  2. Relevant offers

    Match every opportunity to a brand that's actually going to land

  3. Measurable outcomes

    Optimize toward purchases, sign-ups, installs, and more

Built for the moments that drive action

  • 1.2B+
    Commerce moments a year across partner sites and apps
  • 200M+
    First-party consumer profiles powering Fluent’s identity graph

Why the Purchase Moment Matters

The purchase may be complete. The intent isn’t.

A completed purchase isn’t the end of the story. It’s the highest-trust moment you’ll ever get with that consumer.

Commerce
Discovery

Traditional
digital media

Intent
Demonstrated
Inferred
Flow
Discovery follows action
Attention interrupted
Context
Commerce-driven
May be unrelated
Hand holding phone

How Commerce Discovery Works

From purchase to discovery

  1. A consumer completes a purchase The transaction finishes inside a Fluent commerce partner experience.
  2. Fluent evaluates the moment Purchase context, eligibility, signals, performance—all in real time
  3. A relevant offer is selected The advertiser is introduced inside the same commerce experience.
  4. The consumer chooses to engage A purchase, a sign-up, a subscription, a lead, an app install.
  5. Delivery improves over time Every result sharpens the next offer, audience, and creative decision.
See Commerce Discovery in action

PREMIUM COMMERCE ENVIRONMENTS

Right where the wallet's already open

Amtrak confirmation page

Order confirmation pages

The next relevant offer, right after checkout.

Order confirmed screen

Post-purchase experiences

Keep the journey going after the transaction ends.

Driver on the way

Commerce partner sites and apps

Reach consumers while they're actively shopping.

Account and loyalty

Account and loyalty experiences

Connect as customers manage purchases and benefits.

Know exactly what's moving the needle

No guesswork, no vanity metrics. Set the goal that matters to your business, see performance across the full funnel, make sharper decisions on delivery, and prove the impact with real testing.
Explore measurement capabilities

  • Set the goal

    • Purchases
    • Subscriptions
    • Sign-ups
    • App installs
    • Leads
    • Bookings

  • Understand performance

    • Delivery
    • Engagement
    • Conversion
    • Creative
    • Placement
    • Trends

  • Improve delivery

    • Offer selection
    • Audience decisions
    • Creative combinations
    • Validate impact

  • Validate impact

    • Testing and incrementality, where supported, to separate real lift from noise.
Better data behind every match

ACCESS IS ONLY THE BEGINNING

Better data behind every match

200M+ first-party profiles and real-time signals decide which offer shows up before the consumer ever sees it.

Built to scale with performance

A pet food delivery brand put post-purchase Commerce Discovery placements to work, reaching consumers right in the middle of active commerce moments. As performance climbed, the brand scaled its investment right along with it.
See the customer story
pet food metrics

REACH THEM AT EVERY MOMENT

Performance, wherever the intent is

Convert your next customer, wherever the intent shows up, two distinct audiences, one performance engine.
See how Rewarded Discovery works

The Fluent difference

Frequently asked questions

What is Commerce Discovery?

Commerce Discovery reaches consumers with relevant offers after they complete a purchase, helping brands acquire customers and commerce partners generate incremental revenue.

How is Commerce Discovery different from Rewarded Discovery?

Commerce Discovery reaches consumers after a transaction, while Rewarded Discovery reaches consumers as they explore offers and actively seek additional value.

Where does Commerce Discovery inventory appear?

Commerce Discovery appears across order confirmation pages, post-purchase experiences, commerce partner websites and apps, and loyalty environments.

What outcomes can advertisers optimize toward?

Advertisers can optimize campaigns toward purchases, subscriptions, sign-ups, leads, bookings, app installs, and other measurable conversion outcomes.

How is Commerce Discovery performance measured?

Fluent uses targeting, attribution, conversion tracking, and ongoing optimization to measure campaign performance and improve outcomes over time.

YOUR NEXT CUSTOMER MAY ALREADY BE CHECKING OUT

Turn purchase intent into your next customer

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