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About the Board
At Fluent, our Board of Advisors plays a critical role in shaping what’s next. This group of industry leaders brings decades of experience scaling businesses, leading digital transformation, and crafting world-class consumer experiences. With deep roots in retail media, they offer the kind of forward-thinking insight that fuels our growth. In collaboration with our executive team, they’re shaping our strategic initiatives, strengthening partnerships, and guiding the evolution of our product roadmap—all with an eye toward leading the next wave of commerce media.
Drew Cashmore is a commerce executive with a deep background in building and scaling intrapreneurial ventures within major global retailers. As a former executive and original architect of Walmart Connect in the U.S. and Canada, Drew played an integral role in scaling the business beyond $2 billion, spearheading initiatives such as branding and in-store advertising strategies. He has also served as CMO of the SoftBank-backed Live Shopping platform, Firework, and is currently the Co-Founder and Managing Director of Adaptive Retail Group, a new retail innovation platform. Beyond his professional achievements, Drew is also a startup advisor, angel investor, public speaker, and thought leader in retail innovation.
Jenny Olsen is a visionary leader with a proven track record of driving growth and transformation at public and venture-backed companies. As Chief Marketing Officer of Caleres (NYSE: CAL), Jenny led a reimagination of the company’s marketing function and technologies that increased customer loyalty and revenue across the $3B portfolio of global footwear brands. During her tenure on the leadership team, the company’s market cap increased by 40%. As CMO of UNTUCKit, Jenny transformed the marketing team and brand presentation, helping ignite a 100% increase in revenue. Jenny has held marketing leadership roles at Crate & Barrel, Yahoo!, and Gap Inc., and currently serves on the boards of Vessi (100% waterproof sneakers) and Fair Harbor (sustainable swimwear and apparel).
Brian Wong is the Founding Partner at Ascii Ventures, where he invests in early-stage companies across fintech, Web3, SaaS, ecommerce, and martech. He previously co-founded Kiip, a mobile rewards platform credited with creating “moments marketing” — a breakthrough approach to consumer engagement based on real-time mobile behavior. Kiip raised over $40 million from top-tier investors and partnered with global brands including Amazon, Target, and McDonald’s before its acquisition in 2020. Named to Forbes’ “30 Under 30” and AdAge’s “Creativity Top 50,” Brian is also the author of The Cheat Code, a bestselling guide to creative and entrepreneurial shortcuts published in multiple languages and featured in Forbes, CNBC, and The Telegraph.
Kathryn Mazza is an award-winning retail media and enterprise marketing executive with more than 20 years of experience driving growth for leading retailers. Recognized as an industry leader across the buy and sell sides of media, she has built high-performing teams, modern marketing organizations, and best-in-class retail media networks.
Most recently, as Chief Marketing Officer and President of RedMedia at Hy-Vee, she led enterprise marketing and launched the company’s retail media network, scaling it to meaningful revenue in under two years. Previously, as VP of Media and GM of Retail Media at Dick’s Sporting Goods, she launched DICK’s Media and led enterprise media across performance and brand channels. Kathryn is a recipient of the Mass Market Retailers Women of Influence Award and the Path to Purchase Institute Retail Media Award, serves on the Path to Purchase Institute Advisory Board, and is a frequent speaker on retail media innovation and growth strategy.
Jeanniey Walden is an award-winning, globally recognized business executive, marketing innovator, media personality, and the creator of the AIR MethodTM, an operating system for building trust-driven brands, leaders, and movements.
Currently the Founder and CMO of Liftoff Enterprises, where she works with businesses, brands and personalities of all sizes to drive impactful and long-lasting results. During her career Jeanniey has led brand transformation and growth for some of the world’s most recognized companies, including Rite Aid, Thrifty Ice Cream, Barnes & Noble, JCPenney, Zinio, Ogilvy, Mercer, and DailyPay. Her work sits at the intersection of authenticity, influence, relatability, and execution, helping organizations scale without losing their connection to their customer.
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