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The best audience your media plan is missing is already in our network

Your highest-value consumers aren't out of reach. They're just in moments your current media mix wasn't built for. Fluent connects you with them.
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Better customers. Not just more of them

Intelligent budget allocation, expert strategy team. Everything you need to reach, convert, and keep the right customers

Reach them when wallets are open

Commerce Discovery puts your brand in premium post-transaction moments where trust is already established.

Audiences who chose to engage

Rewarded Discovery reaches opted-in consumers actively seeking value — higher attention, stronger intent.

You set the goal, we do the work

Tell us your CAC and ROAS targets. Our AI directs to the right audience to find your next best customer.

Customers who stay, not just click

Optimized for downstream LTV — correlated to purchase history, income signals, and loyalty patterns.
The impact you have been looking for: 1.2B+ annual commerce moments across top Partner sites and apps

Built for LTV, not just conversions.

Anyone can drive a click. We're built to find the customers who stay, spend more, and come back. Two audiences, each reaching people who are already ready to act.

Commerce Discovery

Reach consumers at the highest-intent moments in their journey, inside premium retail and post-transaction environments where trust is already established and wallets are already open.

Brand-safe. Exclusive. Built for outcomes.

Rewarded Discovery

Reach opted-in consumers actively seeking value across Fluent's owned and operated supply. These are audiences who chose to engage — which means higher attention, stronger intent, and better results.

Opt-in by design. Performance by default.

The Match Starts With Better Data

The difference isn't the inventory. It’s what we know about the person seeing it.

Four interconnected capabilities — each one feeds the next, and every interaction makes the system smarter.

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Identity and intent at scale

200M+ first-party profiles and 2.7B+ Experian IDs, so the right consumer is understood before they ever see an offer.

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Peak moment activation

One engine. Every surface. All high-intent moments: online, in-app, and across loyalty environments feed back into the model.

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Real-time decisioning

AI that decides the right offer, the right creative, the right placement — automatically and continuously.

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Journey intelligence

Maps the highest-value moments in your customer's journey so your campaign activates where attention is highest.

scale

Identity and intent at scale

200M+ first-party profiles and 2.7B+ Experian IDs, so the right consumer is understood before they ever see an offer.

coffee

Real-time decisioning

AI that decides the right offer, the right creative, the right placement — automatically and continuously.

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You set the goal. 

We find the moment.

The brands winning right now aren't buying more media. They're buying better moments.

  • You reach the right consumer, not just a likely one
  • You target on what they actually do, not just who they are
  • Your campaigns get smarter over time, not just bigger
  • You're optimizing for the customer who stays, not just the one who clicks

Give us your CAC and ROAS goals. We treat them as ours — and we don't stop optimizing until we hit them.

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1,300% increase in install volume for a leading gaming advertiser since re-launch — with a 98% incrementality score

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Appsflyer

#8 North America Growth Index

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Singular

Global ROI Leader

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Adjust

#16 Top Advertiser in North America

Golf Galaxy
Hulu
Dicks Sporting Goods
The Farmers Dog
Rakuten
Reebok
HBO MAX
SiriusXM
Tillys
Peloton
GILT
Nautica

The Fluent difference

Frequently asked questions

When you spend with Fluent, your budget works across two of the most valuable audience environments in commerce media — and our AI allocates to wherever the match is strongest. And we don’t leave money on the table.

Where will my ads appear?

Your ads run across high-intent placements inside premium Partner sites and apps — including retail, ticketing, travel, and post-transaction environments where consumers are most receptive.

What targeting capabilities are available?

Fluent leverages a proprietary identity graph of 200M+ first-party profiles, enhanced by third-party data, to target by partner, category, purchase behavior, and more.

How does Fluent charge for campaigns?

Flexible pricing models including CPC, CPA, and CPI. You pay for performance aligned to your goals — whether that's clicks, conversions, or subscribers.

What control do I have over how my ads appear?

Customize your offers including copy, offer terms, and CTA. Our team brings continuous creative testing across copy, CTAs, and design to improve performance over time.

What reporting is included?

Partner-level reporting, engagement and conversion metrics, and optimization insights designed to improve CAC and LTV over time.

Ready to scale smarter?

Every campaign sharpens the next. Every transaction makes the platform more precise. The opportunity grows as your ambition does.
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