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REWARDED DISCOVERY

Consumers are already earning. Now they’re earning from you.

Consumers come to Fluent's network looking for rewards. Rewarded Discovery places your offer in front of them.
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  1. Opted-in audiences

    Reach consumers who chose to be there.

  2. Relevant rewards

    Match the offer to what they're already looking to earn.

  3. Measurable outcomes

    Optimize toward leads, installs, subscriptions, or purchases.

Scale that says yes before you do

  • 200M+
    First-party consumer profiles powering Fluent’s identity graph
  • Opt-in by design
    Performance by default
  • Couple looking at phone

    Advertisers Receive

    Measurable action

    • Leads
    • App installs
    • Subscriptions
    • Purchases
    • New customers
  • Family shopping

    Partners

    Strengthen their experience

    • More value for members
    • Stronger loyalty
    • Additional monetization
    • Advertiser-funded rewards
  • Woman holding up phone

    Consumers receive

    Meaningful value

    • Points
    • Gift cards
    • Discounts
    • Savings
    • Exclusive offers
    • Loyalty rewards

Value for every participant

Rewarded Discovery aligns consumer motivation with advertiser and partner outcomes.

How it works

  1. The consumer enters a rewarded experience They're already looking to earn points, savings, gift cards, or another benefit.
  2. A relevant offer appears Fluent reads the signals – audience, campaign, timing – and surfaces what fits.
  3. The consumer chooses to participate The offer is upfront about what's asked and what's in it for them.
  4. The consumer completes the action Submitting a lead, installing an app, starting a subscription, making a purchase.
  5. The consumer gets the reward You get the outcome.
See the Power of Rewarded Discovery
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SEE WHAT DRIVES ACTION

See what's working. Right down to the click.

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MORE THAN A REWARD PLACEMENT

The right audience, offer, and outcome come together

Fluent combines differentiated rewarded inventory with first-party audience intelligence and continuous performance optimization.
See the Fluent difference
Better data behind every match
case study - meal kit metrics

Case Study

Built to turn value into growth

A leading meal-kit brand put Rewarded Discovery to work reaching consumers who were actively looking for value. Working directly with Fluent, the brand drove more sign-ups, converted nearly three in ten participants, and generated more than 73,500 trial starts.
See the customer story

Why Consumers Choose Rewarded Experiences

Opt-in beats passive. Every time.

They said yes before you showed up.
Explore the opt-in opportunity

Rewarded Discovery

Traditional
digital media

Attention
Earned
Borrowed
Interest
Demonstrated
Inferred
Context
Value-driven
Often unrelated
Shape
Rewarded Discovery reaches consumers while they're actively seeking value. Commerce Discovery reaches them right after they buy. Together, they cover the full spectrum of high-intent behavior… and neither audience is available anywhere else. See the Power of Rewarded Discovery

CREATE A BETTER REASON TO ENGAGE

They're earning something already. Make it worth your while, too.

Talk to a rewards expert Explore customer results
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The Fluent difference

Frequently asked questions

What is Rewarded Discovery?

Rewarded Discovery connects consumers with relevant offers they choose to complete in exchange for points, gift cards, discounts, or other rewards.

How is Rewarded Discovery different from Commerce Discovery?

Rewarded Discovery reaches consumers as they actively seek additional value, while Commerce Discovery reaches them after they complete a purchase.

What rewards can consumers earn?

Consumers can earn points, gift cards, discounts, trial offers, loyalty benefits, and other incentives for completing eligible actions.

Where does Rewarded Discovery inventory appear?

Rewarded Discovery appears across Fluent’s owned and operated digital properties, where consumers opt in to explore offers and earn rewards.

How is Rewarded Discovery performance measured?

Fluent uses targeting, attribution, conversion tracking, and ongoing optimization to measure campaign performance and improve outcomes over time.