Skip to content
Get Started

Posh Peanut Boosts Post-Purchase Ad Revenue 39% After Switching to Fluent-Powered Placements

Ready to crush your revenue goals?

Find out how we deliver 40% higher revenue per transaction than the competition.

Get Started

Objective

Posh Peanut is a Shopify merchant that moves fast: weekly drops, a loyal customer base, and a high standard for what the brand experience should feel like. They’d tried post-purchase ads before, but were left unimpressed by both the experience and the results...
  • The ads didn’t look or feel like their brand
  • The setup couldn’t keep up with the fast pace at which their online inventory changes week to week
  • The offers didn't feel premium or personalized to their shoppers
So instead of being an easy win, their previous post-purchase solution felt like something that was getting in the way of the customer experience.

Objective

Posh Peanut was after a post-purchase solution that delivered revenue  and  protected the customer experience they had worked hard to create. In practice, that meant:
  • Ads that felt like a natural part of checkout, not an ill-fitting add-on
  • Offers that made sense for their audience and met their high brand bar
  • A solution that was able to scale cleanly alongside frequent merchandising drops
  • A real performance upgrade versus the solution they were using before

Solution

Posh Peanut turned to Rebuy, our partner in bringing Fluent’s Monetize capabilities to Shopify merchants. Rebuy handles the Shopify integration and placement surface. Fluent powers the personalized advertising behind the scenes. They started smart: test first, scale second.
  • A side-by-side pilot: They ran Fluent-powered placements against their previous post-purchase partner to make sure the lift was real before switching fully.
  • Audience-relevant personalization: Fluent’s Identity Graph of 200M+ first-party profiles and AI-powered targeting helped match shoppers to offers that fit, so ads stayed aligned with the Posh Peanut experience.
  • Low-lift, one-click activation: With Rebuy managing implementation on the Shopify side, Posh Peanut was able to turn our solution on quickly and move from pilot to always-on without extra operational friction.

Solution

Within three months of making the switch, the impact was clear:
  • 39% increase in post-purchase ad revenue versus their previous partner
  • A better brand fit, both in creative quality and offer relevance
  • A post-purchase channel that could keep up with weekly drops and stay consistent over time
In the end, Posh Peanut didn’t have to choose between revenue and brand experience. Now, post-purchase ads are a consistent part of their growth strategy...and a blueprint for other Shopify merchants looking for lift without friction.

Key Results

  • 39% Increase in Post-Purchase Ad Revenue Versus Their Previous Partner
<span style="font-family: Arial, Helvetica, sans-serif;">Get Started&nbsp;→</span>